Chairman’s survey findings

Exceptional organizations think about their business as a two-sided ledger: strategy and culture.

  • 94% of executives and 88% of employees believe a distinct workplace culture is important to business success.
  • When considering which factors substantially contribute to a company’s success, a significantly higher percentage of executives identified “a clearly defined business strategy” (76%) rather than “clearly defined and communicated core values and beliefs” (62%).
  • In contrast, relatively equal percentages of employees cite these factors as contributors: “a clearly defined business strategy” (57%) and “clearly defined and communicated values and beliefs” (55%).